Cruz Gamboa, Upnotch Member, is the CFO & Chief Strategist at Zonda Strategic Consulting LLC.
With a career spanning over 20 years, he has dedicated his professional journey to the intersection of finance, strategy, and growth. He began his finance career at GE in the Finance Management Program (FMP) and quickly advanced to roles such as Finance Manager, FP&A Leader, Manufacturing Cost Accounting Manager, and Commercial Finance Leader. Cruz's expertise expanded at GE Capital, where he underwrote structured loans, managed portfolios of cash flow and asset-backed loans, and led the capital markets team in Latin America.
As the regional CFO for GE's Gas Power business in LATAM, he helped the team achieve a record of +1.5gw in a single year. He has held senior positions in Business Development, Project Development, and Sales. Cruz now leverages his vast experience as a Business Coach and Fractional CFO, helping SMBs and startups scale up.
He would be an outstanding mentor for anyone seeking guidance on securing funding, crafting compelling business stories, strategy, finance, and capital markets.
To connect with Cruz, check out his profile
https://shortlink.upnotch.com/XFLA32mU1Rb. All mentorships on Upnotch™ are free 🧡
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